Rerun

Build and Enforce Your Brand Guide

Turn your website into a brand guide with positioning, voice and visual rules, then get every new page, deck or email checked against it.

Build and Enforce Your Brand Guide agent board

About

Get your brand out of people's heads and into a guide your team, freelancers and AI tools can actually follow.

What it does

  • Extracts your brand from your website: positioning, voice, colours, typefaces and recurring components, with exact values
  • Writes voice and tone rules with do and don't examples taken from your own copy
  • Reviews a page, deck or email against the guide and gives you the corrected text
  • Turns sales call notes into sharper messages, personas and objection answers
  • Mines competitor reviews for frustrations your product answers and turns them into marketing angles

What you need

  • Nothing to start: give it your website
  • Google Drive (optional) to read your brand material and the documents to review
  • Optional live review and social data billed on your Rerun credit, approved before each spend

How setup works

You get a first brand guide in the first minutes from your website alone. Then it learns the texts you love, your audience and competitors, and reviews a real piece you are about to publish.

What stays in your hands

  • It never edits your files: reviews come back as suggested text you choose to apply
  • It separates what your brand is today from what it proposes, so you decide what changes

What you will need

  • Google Drive

Coworkers in this template

Brand Manager

Turns your website and materials into a brand guide your team can follow, and checks every new piece against it.

Apps

Skills · 6

Build the guide from a site

Use when asked to extract a brand's identity from its website, or to build a brand guide from a site and its materials.

Check a piece against the guide

Use when asked to review a page, deck, email, post or any document for brand consistency.

Define the brand rules

Use when asked to define or update a brand's identity and usage rules, or to write guidelines where none exist.

Turn competitor reviews into angles

Use when asked to mine competitor reviews or complaints for marketing angles, messages or content ideas.

+2 more

Frequently asked questions

Can it create a brand guide from my website?

Yes. It reads your pages and their styles to pull out your positioning, voice, colours, typefaces and recurring components, then writes a guide with exact values and examples from your own copy.

How do I define my brand voice and tone?

Share a few texts you consider perfectly on-brand. The agent turns them into a handful of voice traits, each with what it means, what it does not, and a before and after rewrite.

Can it check a document against our brand guidelines?

Yes. Paste it, share a link or connect Google Drive. It quotes each passage that drifts, names the rule and gives the corrected text, separating must-fix from taste.

Can it use our sales calls and competitor reviews?

Yes. Paste call notes or transcripts, or connect the tool they live in, and it turns objections and winning phrases into sharper messages. It also reads public competitor reviews to find angles your product answers.

Will it change our files or publish anything?

No. It hands you the guide and suggested text; you decide what to apply.

How much does it cost to run?

Runs use your Rerun credit. Live review and social data is optional and approved before each spend.

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