Audit your ecommerce storefront against competitors with weekly offer gap

Weekly audit of your ecommerce storefront against 5 competitors across 10 offer dimensions, delivering a ranked list of offer gaps and an action plan

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About

This template runs a weekly check on how your online store stacks up against the competition. It is built for ecommerce founders and operators who want to know exactly where rivals offer more, whether that is shipping terms, guarantees, bundles or pricing structure, without spending hours comparing storefronts by hand.

What it does

Every Monday morning the Offer Gap Auditor reviews your storefront against 5 real competitors across 10 offer dimensions. It scores each dimension using a fixed rubric, stores a baseline so it can track changes week over week, and produces a ranked list of the gaps that matter most. Each gap comes with an action plan describing what to change and why. Results are delivered to Slack and Gmail so the team sees them at the start of the week.

How it works

  1. On its weekly schedule, the agent loads its audit skill, which holds the ten offer-dimension checklist, the gap-scoring rubric and the full audit procedure.
  2. It audits your store against each competitor, dimension by dimension, and records the scores.
  3. It compares the new results to the stored baseline to surface what shifted since the last run.
  4. It ranks the gaps by impact and writes an action plan for each one.
  5. It sends the finished gap report to your Slack channel and Gmail inbox.

Because the baseline persists between runs, the reports get sharper over time and show whether competitors are pulling ahead or falling behind. Setup takes about 5 minutes.

What you will need

  • Gmail

  • Slack

Agents in this template

Offer Gap Auditor

Weekly self-audit of your e-commerce storefront against 5 real competitors across 10 offer dimensions; stores a baseline for diffing and delivers a ranked list of actionable offer gaps with an action plan.

Connectors

Skills · 1

storefront-offer-audit

Load at the start of every audit run. Holds the ten offer-dimension checklist (references/ten-offer-dimensions.md), the gap-scoring rubric, and the end-to-end audit procedure for auditing one store against five competitors.

Scheduled tasks · 1

weekly-storefront-offer-audit

At 07:00 AM, only on Monday

Frequently asked questions

Which accounts do I need to connect to run this?

You connect Gmail and Slack. The Offer Gap Auditor sends the finished gap report to your Slack channel and your Gmail inbox at the start of each week, so both accounts need to be linked during the roughly 5 minute setup.

How often does the audit run?

It runs once a week, every Monday morning on a fixed schedule. The agent audits your storefront against the 5 competitors, compares the results to the stored baseline, and delivers the report so the team sees it at the start of the week.

What exactly does the report include?

It includes a ranked list of offer gaps scored across 10 offer dimensions, ordered by impact. Each gap comes with an action plan describing what to change and why, covering areas like shipping terms, guarantees, bundles and pricing structure.

How does it decide which competitors and dimensions to check?

It compares your store against 5 real competitors across a fixed 10 dimension checklist held in its audit skill, along with the gap-scoring rubric and the full audit procedure. The agent loads this skill at the start of every run and scores each dimension using the same rubric.

Does it track changes over time or just give a one-off snapshot?

It tracks changes over time. The agent stores a baseline that persists between runs, so each weekly report compares new results to the previous ones and surfaces what shifted, showing whether competitors are pulling ahead or falling behind.

Does it change anything on my storefront?

No. It audits, scores and reports on offer gaps, then writes an action plan for each one describing what to change and why. Deciding whether to act on those recommendations is left to you and your team.

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