This template sets up an agent that turns declining search traffic into a concrete editing plan. It is built for marketers and content operators who know an article is slipping but want a clear, ranked list of changes to make rather than a pile of raw metrics.
What it does
The agent finds an article losing traffic, agrees the target keywords with you, and writes a prioritised rewrite plan into a Google Doc. Each plan is organised into six recommendation blocks, scored against a keyword grid, and tied to expected impact using ranking band rules so you know which fixes matter most.
How it works
- It pulls performance data from Google Search Console to spot the queries and pages that are declining.
- It draws keyword and ranking context from Semrush and scores candidate keywords against a defined grid.
- It uses Firecrawl to read the live article and compare it against the target keywords.
- It settles the target keywords with you before committing to a direction.
- It compiles the findings into the six recommendation blocks and delivers the finished plan as a Google Doc.
The agent runs on a weekly schedule, every Monday morning, so there is a fresh audit ready at the start of the week. The result is a repeatable process for deciding which articles to rewrite and exactly what to change in each one.
