Find ICP-matched B2B prospects with Apollo

Finds ICP-matched B2B prospects on live buying signals, enriches them with verified emails, and sends a ranked shortlist to your inbox each week

Find ICP-matched B2B prospects with Apollo agent board
Glass Apollo, Google Sheets, and Gmail icons glowing with purple light against a dark starry background

About

This template runs a weekly prospecting agent for sales teams and founders who need a steady flow of qualified leads without manual list building. Every week it delivers a ranked shortlist of new prospects that match your ideal customer profile, each one enriched with a verified email and a suggested opening line.

What it does

The B2B Prospect Digest agent finds companies and contacts that fit your ICP, prioritizing those showing active buying signals. It verifies email addresses, drafts a first line for each prospect, ranks the list, and emails it to you. It also keeps a working record of who it has found so you never see the same prospect twice.

  • Searches for ICP-matched prospects across two discovery channels and joins the results
  • Filters before enriching so credits go only to prospects worth pursuing
  • Deduplicates against past runs so every shortlist is fresh
  • Drafts an opening line for each contact
  • Sends a ranked shortlist to your inbox

How it works

The agent runs on a schedule every Wednesday morning. It pulls prospect data from Apollo, applies your ICP filters and query rotation, then enriches the survivors with verified emails. Results are tracked in Google Sheets to prevent repeats across weeks, and the finished shortlist is delivered through Gmail.

Setup takes about five minutes. Connect your accounts, describe your ideal customer, and the first digest arrives on the next scheduled run.

What you will need

  • Apollo

  • Gmail

  • Google Sheets

Agents in this template

B2B Prospect Digest

Finds ICP-matched prospects on live buying signals, enriches them with a verified email, drafts the opening line, and emails you a ranked shortlist you have never seen before.

Connectors

Skills · 1

icp-prospecting

Load at every run, from Phase 3 onward. Carries the two discovery channels and how to join them, the query rotation, the order of the pipeline and why filtering comes before enrichment, the two deduplication keys, the two-axis scoring grid, the opening-line rules, the tracking sheet contract with the statuses humans write in it, and the three table schemas to recreate if a table is missing.

Scheduled tasks · 1

weekly prospect hunt

At 07:00 AM, only on Wednesday

Frequently asked questions

Which accounts do I need to connect?

Three: Apollo, Gmail, and Google Sheets. Apollo supplies the prospect data and verified emails, Gmail delivers the shortlist to your inbox, and Google Sheets keeps the record of prospects found in past runs.

How often does it run?

Once a week, every Wednesday morning. The schedule is set to run at 7 AM, and a fresh ranked shortlist arrives in your inbox on each run.

How long does setup take?

About five minutes. You connect your Apollo, Gmail, and Google Sheets accounts and describe your ideal customer profile, then the first digest arrives on the next scheduled run.

Will I see the same prospect twice?

No. The agent tracks every prospect it has found in Google Sheets and deduplicates against past runs, so each weekly shortlist contains only prospects you have not seen before.

What is in each shortlist the agent sends?

A ranked list of ICP-matched prospects, each with a verified email address and a drafted opening line. Prospects showing active buying signals are prioritized in the ranking.

Does it use Apollo credits on every prospect it finds?

No. It filters prospects against your ICP before enriching them, so credits go only to the prospects worth pursuing rather than every result returned.

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